During the International Floriculture Trade Fair (IFTF) at EXPO Greater Amsterdam, 2FAIR delivered a striking island stand featuring a raised floor and a powerful eyecatcher. From 5 to 7 November, the exhibition floor was filled with flowers in every colour of the rainbow, perfectly reflecting the international character of this leading trade event.

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• Island stand with maximum visibility from all sides
• Raised floor for clear stand definition and strong positioning
• Eyecatcher as a visual focal point on the exhibition floor
• Open and welcoming stand layout for optimal visitor flow
• Suitable for international trade fairs with a high-quality audience
• Professional appearance aligned with the floriculture sector
• Design focused on visibility, brand experience, and functionality
• Ideal for brands looking to present themselves in a distinctive way

The island stand offered maximum visibility from all directions and created an open and inviting presentation environment. The raised floor not only provided a clear definition of the stand, but also enhanced its presence and positioning on the exhibition floor. The eyecatcher served as a visual anchor point and immediately attracted the attention of visitors.

IFTF is an international trade and business fair exclusively accessible to professionals within the floriculture sector, including growers, propagators, importers, wholesalers, and retailers. In this high-quality and international setting, a well-considered exhibition stand is essential to stand out and engage the right audience.

With this island stand, 2FAIR demonstrated how design, functionality, and visibility come together in a strong exhibition solution. A stand concept that perfectly suits international trade fairs and brands looking to present themselves in a professional and distinctive way.

A successful trade show starts here.
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Ready to make your brand stand out with an island stand that combines visibility and visual impact?
Get in touch with 2FAIR and discover how we design exhibition stands that perfectly align with your brand and target audience.